about me
Hi! My name is Yera Lee, and I'm a Product Designer based in NYC.
I'm passionate about designing meaningful and user-friendly products that have a positive impact on people's lives.
When tasked with a project, I believe in deeply understanding the user and the problem at hand. I enjoy learning new things through user research to iterate upon ideas. Whenever I feel stuck, I put my thoughts on pen and paper first, and I like to collaborate freely with others to generate new ideas together.
I have recent experience working at an EdTech startup and an agency, and in the past, I worked as a fashion designer at OshKosh B'gosh.
BookNook
Product Designer | Apr 2021 - May 2023
BookNook is a synchronous, evidence-based online learning platform that strives to ensure equitable access to rigorous and engaging instruction through technology innovation.
• As the main designer for the customer-facing features of the BookNook app, some of the major projects I’ve worked on are: reporting feature, guide and student session, eReader
• Carried out usability testing on the new reporting feature by creating a research plan, recruiting participants, conducting testing, and generating a usability testing report
• Redesigned components & screens in the app to meet WCAG accessibility requirements
Originate
Product Designer | Aug 2020 – Apr 2021
Originate is an end-to-end product innovation studio that designs and builds custom software. Originate partners with well-funded startups and enterprises seeking transformation.
• Worked on designing a new iOS & web app for a startup client as the sole product designer on the project
• Carried out product discovery, wireframing, visual design, and prototyping while working closely with the director of product and engineers
• Scheduled and conducted user interviews and concept testing
• Led weekly design reviews to present new screens and flows to the client to get sign-off on designs and meet deadlines on all deliverables
Carters Inc.
Apparel Designer | Jun 2011 – Jan 2020
Apparel Designer on the OshKosh B’gosh - Girls team.
• Designed and managed all woven dresses & rompers, denim, and hard woven styles (Girl’s sizes 0-14) from proto design stage to production.
• Led all development of denim and hard woven washes and dry finishes each season for all Girl’s products.
• Managed and mentored junior designers, freelancers, and interns.